Domain Authority [DA]

Domain Authority (DA) is a Moz metric (0-100 scale) predicting a domain’s ability to rank on search engines, based on backlinks, content, and SEO factors in 2025. Higher DA signals stronger potential. The synonym “Domain Strength” is descriptive, while “Site Authority” is less specific, including non-Moz metrics. For example, a DA of 60 makes a domain ideal for PBNs. In Domain Hunter Gatherer (DHG), DA filters domains for robust link-building. In 2025, DA remains a key indicator, though Moz emphasizes it’s predictive, not a Google factor. Compared to Page Authority, DA assesses the entire domain. SEO professionals prioritize high-DA domains to enhance link profiles, driving rankings. Domain Authority streamlines domain selection for SEO success. Find high-DA domains with Domain Hunter Gatherer!