Building and running a PBN or Private Blog Network can be costly. Many people do this because they want to give their site maximum authority and ensure it has backlinks that help it rank higher. But you do need to be aware of the costs involved before you start building your own PBN. It’s certainly not free and the costs can be more than people expect.
As well as looking at all the costs associated with building and running a PBN, we’ll also talk about some of the ways in which you can save money during the process, making it more affordable for you. Read on to discover everything you need to know now.
Buying at Auction
Buying the domains at auction is usually pretty straightforward. So even if you’ve never done this before, you won’t have any problems getting to grips with it. However, it is a cost that you will need to consider. The best expired domains will require cash, and there’s not really any point setting up a PBN unless you’re going to fill it with the best expired domains you can find.
Domain Registration Costs
Once you’ve bought the domain, you’re going to need to register it before it’s of any use to you. These domain registration costs can be more than some people think, and it’s one thing that does tend to get overlooked. If you want your costs to remain in check, you will need to plan for this and make sure you have the cash for it. It’s just one of many costs that you will incur as you set up your own PBN for the first time.
Hosting Costs
Hosting all of these websites is something that you shouldn’t overlook when planning out the costs. Every active website has a host, and that brings hosting costs for you to cover. If you’re not sure about how much this will cost, you can find comparison sites that help you compare the different hosting deals. But remember, the cheaper option is not necessarily the right one, even if you want to save money. You want these websites to be reliable and accessible, which might require a good host. A good web hosting deal could also be the one that offers the features that allow you to get your sites up and running more quickly, time is money!
Paying for Good Content
Paying for good content on these websites is obviously important because you need to keep the sites active and full of high-quality content if you’re going to really benefit from all of the things that a PBN can actually do for you. Content can be bought from a variety of sources online, but it’s not necessarily cheap and if you want the content to produce the goods and be of a high standard, you’ll have to pay more for it.
Design Considerations
The designs of the websites will also matter because you’ll want to provide them with modern designs, even if they’re only basic ones. This comes at a cost, unless you’re able to carry out the design work yourself. Web design doesn’t always come cheap if you want to get the job done properly, and that’s something that you should think carefully about. Be sure to factor this cost into your overall PBN plans if you haven’t done so already.
Time vs Money
If you’re going to put your own time into creating and maintaining your PBN, you will probably save more money. However, not everyone has more time than money, so sometimes it can pay off to hire experts to help you with all this stuff so that you don’t have to spend all your time managing and maintaining your PBN. It all comes down to whether you have more free time or more spare cash to throw at this whole enterprise.
Ways to Save Money
If you have a suite of money sites that your PBNs can benefit, you will certainly get more bang for your buck so that’s something to keep in mind. It’s much less cost effective if you have just one money site that you’re looking to benefit. You can also save money by doing proper research and ensuring you’re buying the best and most effective expired domains you can possibly find to put in your network. It’ll cost you later if you make mistakes in this area.
As you can see there are real costs associated with running a PBN, and it’s important to understand them all before you push ahead. However, there are also ways to save money, so don’t rule out this option because it can be done in a cost-effective and sustainable way if you take the right approach.