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1) Sell links<\/h2>\n
Regardless of where you sell links, you will be found out. A lot of people make money by selling links. It is not a good idea to put up a PBN just to sell links because you will be found out.<\/p>\n
Basically, you did nothing wrong, it is the person who bought the link who has been busted by Google. Google then track all their backward foot print which leads to you. If you are going to make a PBN, do it for your own purposes. Do it for your website.
\nSettling for poor content quality<\/p>\n
It is not good to use spam content or barely readable content to populate the blogs making up your PBN. An investment to a high quality content can go a long way. Although your network will probably survive automated scanning by Google, it will probably not survive a manual review.<\/p>\n
Google either uses software or human staff to review suspicious link. If you are unlucky and you get a manual review, make sure that the blogs in your network can survive. The content should not only be original but is also intended to be understood by human.<\/p>\n
2) Hosting multiple domains in the same IP address<\/h2>\n
You know you are being lazy when you got dinged by Google because of this reason. It is easy to think that all the websites hosted in the same address are owned or controlled by the same person. Don\u2019t make Google\u2019s job easier than it already is. At least randomize the pacing of your domain names using different IP addresses in the same server cluster. If you are using the same hosting account, at least insist in using different IP addresses.<\/p>\n
3) Having the same registration info for multiple domains<\/h2>\n
Even if you are using IP addresses, you can still get penalized by Google for running a PBN. Why? Because you got lazy and just copied and pasted the same registration information for all your domain names.<\/p>\n
You need to step into Google\u2019s shoes. What would they be looking for? What kind of patterns would they be suspicious of? Recycling the same registration information among multiple domains looks fishy.<\/p>\n
4) Hosting with SEO-hosting companies<\/h2>\n
If you come across SEO-companies that primarily that primarily works to host SEO purposes. Run far away. Those companies are relatively few and it is easy for Google to flag their IP address range. The moment this happens is the moment you put a target on your back. It is only matter of time until Google catches you and penalizes you. You are making it easier for Google to track you down by hosting with companies that specialize in SEO-hosting.<\/p>\n
5) Being vocal about owning a PBN online<\/h2>\n
People that you come across in online marketing forms are competitors. It is in their best interest to turn you in to Google. Google has a reporting system. If you are bragging that you have PBN system, don\u2019t be surprised if you get a manual review from Google. You can survive a manual review if your site looks natural and contain human-readable information.<\/p>\n
6) Blocking crawlers in robots.txt and not at a webserver level<\/h2>\n
If you are going to use robots.txt, make sure that you will use it at a webserver level. This means that you are blocking crawlers in a total basis. If not, this is going to be a red flag. Even if it just one factor, this will be a disadvantage as far as Google is concerned. You might be sending out the wrong signals to Google by using robots.txt improperly.<\/p>\n
7) Use a domain that already had a penalty<\/h2>\n
This mistake happens to a lot of online publishers. They get excited to a domain that has a lot of backlinks. They didn\u2019t know that it was used for spams before. Be very meticulous about the backlink foot print of the expired domain you are going to buy. If it has a lot of porno or pharma backlinks then it must be a spammed domain. Don\u2019t waste your 10 bucks buying that domains.<\/p>\n
8) Not linking up to other useful site<\/h2>\n
Before, Google rolled out an update called Hilltop. Hilltop gives pages that link to recognized, high quality authoritative sources a slight advantage. When you link out to highly useful websites that are universally recognized as authority websites, you make those pages look good and more natural. That is how natural domains link out, they link to useful websites. Don\u2019t just link out into your target websites, also link to authority websites to make it look natural.<\/p>\n
9) Not mixing up anchor texts in links from your PBN<\/h2>\n
If you are going to link on your main website, make sure that you mix up the anchor text. If you are just linking in one, solitary way, your PBN may get penalized. What are the chances of natural websites linking to you in the exact same way? The chances are absolutely zero.<\/p>\n
10) Not using different domain registrars<\/h2>\n
It is not enough to mix up IP address and host in different hosting companies, you also have to use different domain registrars. You have to make sure you make it harder for Google to track you down. Unfortunately, using the same domain registrar for hundreds of your domains is a dead giveaway.<\/p>\n
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Some simple tips on how to pass a manual review<\/h1>\n
Google does a manual review every once in a while, especially if someone reported you. How do you pass a manual review?<\/p>\n
Use unique contact information<\/h2>\n
When a human being instead of a software robot goes to your blog, make sure that they get an actual unique contact information. Each contact information in each blog should be formatted and presented differently. Don\u2019t make it seem that you just copied and pasted the same contact information. Your contact information must not scream out \u201cfake\u201d. You cannot show your real identity but don\u2019t make it obvious.<\/p>\n
Include a privacy policy<\/h2>\n
Google is clear that they expect websites, especially those running Adsense ads, to have privacy policy and a disclaimer. Don\u2019t just copy and paste the policy and disclaimer among your blogs. Instead, make sure that your privacy policy worded slightly different from others on your network.<\/p>\n
Include a disclaimer<\/h2>\n
Follow the same advice regarding the privacy policy. Google is serious about tracking down people using PBN networks to gain a competitive advantage on search rankings. Don\u2019t get caught flat footed. Pay attention to the advices above. These are the things that you should not do. Otherwise, you only have yourself to blame when your PBN got penalized.<\/p>\n","protected":false},"excerpt":{"rendered":"